The purpose of the discipline is to develop the skills of informational and analytical work, required for creation of analytical documents or organization of their production.
Владимир Степанов
исследователь медиа и аналитик
Informational and Analytical Work
| Specialty | Journalism |
| Semester | 1 |
| Credits |
3 |
| Total hours | 90 |
| Classroom hours | 34 |
| Lectures | 10 hours |
| Seminars and workshops |
22 hours |
| Guided self-study |
2 hours |
| Evaluation | Credit |
Course learning goals
1. To give an idea of the basic principles, formal and substantive aspects of informational and analytical work;
2. To develop skills for the effective organization of collection (monitoring), processing and storage of information necessary for research and professional activities;
3. To teach how to use the basic methods and tools of applied analysis and forecasting;
4. To study the technology for the creation of popular types of informational and analytical documents.
Curriculum
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Key concepts, goals and objectives of informational and analytical work. Analytical work, journalism, management, science: similarities and differences. The principles of informational and analytical work. Typical analyst’s errors. The algorithm of the analysis, intelligence cycle. Informational and analytical units and organizations: typical tasks, structure, format of work. The market of information and analytical services in Belarus and its development trends. Overview of domestic think tanks.
Lectures: 2 hours
Seminars and workshops: 2 hours
Assignment: reportLecture 1
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Types of information (political, social, economic, scientific and technical). Methods of collecting primary information (observation, survey, focus group, in-depth interview). Sources of secondary information (government agencies, media, libraries, databases, archives, etc.), the specifics of interaction with them. Organization of open sources monitoring (OSINT). Search queries. Data obtaining technologies. Evaluation of the information, the reliability and credibility of the information, the problem of verification. Text processing (abstracting, annotating, note taking). Systematization and storage of information. Software for informational and analytical work (Evernote, OneNote, SiteSputnik, Datacol, etc.).
Lecture: 2 hours
Seminars and workshops: 6 hours
Assignment: reportLecture 2
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Methodological foundations of analytical work. Laws of thought. The systems approach. Basic analytical methods and procedures. Document analysis algorithm (informal methods). Situational analysis. SWOT analysis. Porter’s Five Forces analysis. PESTLE analysis. Methods for statistical data analysis. The principles of forecasting. Types of forecasts. Basic intuitive and formalized forecasting methods (analogy, extrapolation, etc.). Technology for the preparation of forecasts using expert methods (brainstorming, Delphi method, questionnaires). Scripting techniques.
Lectures: 2 hours
Seminars and workshops: 8 hours
Assignment: presentation
Lecture 3 -
General requirements for informational and analytical documents: volume, structure, style, design. Qualities of the correct analytical document. Methods and technologies of data visualization. Monitoring documents (digest, bulletin, clipping, dashboard). Reference paper (dossier). Analytical review (note, report). Forecast. Strategy.
Lectures: 4 hours
Seminars and workshops: 6 hours
Assignment: projectLecture 4
Course Requirements
Required reading
- Политический анализ и прогнозирование. Учебное пособие. Стандарт третьего поколения. Для бакалавров / под ред. В. Семенова, В. Колесникова. – СПб.: Питер, 2014. – 432 с.
- Райхман, И. Практика медиа измерений: аудит, отчетность, оценка эффективности PR / И. Райхман. – М.: Альпина Паблишер, 2013. – 432 с.
- Республика Беларусь в зеркале социологии: сборник материалов социологических исследований / под общ. ред. А.П. Дербина. – Минск: ИАЦ, 2018. – 180 с.
- Справочно-аналитическая информация о деятельности отрасли СМИ и печати в 2018 году. Ведомственное издание. – Минск: Министерство информации Республики Беларусь, 2018. – 160 с.
- Ющук, Е. Конкурентная разведка: учеб. пособие (в 2 ч.) / под ред. Е.Л. Ющука, А.А. Мальцева. – Екатеринбург: Изд-во Урал. гос. экон. ун-та, 2016. – Ч.1. – 210 c.
- Ющук, Е. Конкурентная разведка: учеб. пособие (в 2 ч.) / под ред. Е.Л. Ющука, А.А. Мальцева. – Екатеринбург: Изд-во Урал. гос. экон. ун-та, 2016. – Ч.2. – 224 c.
Additional reading
- Ахременко, А.С. Политический анализ и прогнозирование: учеб. пособие / А.С. Ахременко. – М.: Гардарики, 2006. – 333 с.
- Бурьяк, А. Аналитическая разведка / А. Бурьяк [Электронный ресурс]. – режим доступа: analytical.narod.ru/Index.htm. – дата доступа: 01.05.2019.
- Гецов, Г.Г. Как читать книги, журналы, газеты / Г.Г. Гецов. – М.: Знание, 1989. – 144 с.
- Гордукалова, Г. Анализ информации. Методы, технологии, организация / Г. Гордукалова. – М: Профессия, 2009. – 512 с.
- Дегтярев, А.А. Прикладной политический анализ: электронный учебник для студентов-политологов / А.А. Дегтярев. – М.: МГИМО (У) МИД РФ, 2010. – 546 с.
- Желязны, Д. Говори на языке диаграмм: пособие по визуальным коммуникациям / Д. Желязны: пер. с англ. А. Мучника и Ю. Корнилович. – 6-е изд. – М.: Манн, Иванов и Фербер, 2016. – 304 с.
- Зобнин А.В. Информационно-аналитическая работа в государственном и муниципальном управлении: Учеб. пособие / Научный редактор Д.И. Полывянный. – М.: Вузовский учебник: Инфра-М, 2012. – 120 с.
- Кузнецов, И. Информация: сбор, защита, анализ: учебник по информационно-аналитической работе / И. Кузнецов. – М.: ООО Изд. Яуза, 2001. – 320 с.
- Левкин, И.М., Микадзе, С.Ю. Добывание и обработка информации в деловой разведке / И.М. Левкин, С.Ю. Микадзе. – СПб.: Университет ИТМО, 2015. – 460 с.
- Махов, С.Ю. Аналитика безопасности. Учебное пособие / С.Ю. Махов.– Орел: МАБИВ, 2013. – 340 c.
- Методы информационно-аналитической деятельности: науч.-практ. сб. / Кемеровский государственный университет культуры и искусств; науч. ред. И.С. Пилко. – Кемерово: КемГУКИ, 2010. – 228 с.
- Нежданов, И. Аналитическая разведка для бизнеса / И. Нежданов. – М.: Ось-89, 2008. – 329 с.
- Плэтт, В. Информационная работа стратегической разведки. Основные принципы / Пер. с английского Е.Б. Пескова. Под ред. А.Ф. Федорова. – М.: Издательство иностранной литературы, 1958. – 341 с.
- Степанов, В. Навыки информационно-аналитической работы в системе профессиональных компетенций журналиста / Мультимедийная журналистика: медиакоммуникации и медиаиндустрия [Электронный ресурс]: материалы II Междунар. науч.-практ. конф., Минск, 1 марта 2019 г. / Белорус. гос. ун-т; редкол.: О.М. Самусевич (отв. ред.) [и др.]; под общ. ред. Н.А. Федотовой. – Минск: БГУ, 2019. – С. 189–192
- Ющук, Е. Интернет-разведка. Руководство к действию / Е. Ющук. – М.: Вершина, 2007. – 256 с.
Assignments
Assignments, tests and exercises are available for registered users of the Belarusian State University distance learning platform.
Exam questions
- Informational and analytical work: concepts, goals, objectives. The similarities and differences between analytical work and journalism, science, management.
- The principles of informational and analytical work.
- Intelligence cycle. The algorithm of the analysis.
- The market of informational and analytical services in Belarus, its development trends. Belarusian think tanks.
- Types of information and its sources. The concept and the essence of OSINT.
- Methods and tools for collecting primary information.
- Specificity and technology of work with sources of secondary information.
- Search queries. Data obtaining technologies.
- Methods for evaluating the collected information. The problem of the reliability of information.
- Technology for processing text information. Referencing. Note taking.
- Registration, classification, cataloging of information. Approaches and tools for organizing a knowledge base.
- Methodological foundations of analytical work. Laws of thought. The essence of the systems approach.
- Basic analytical methods and procedures.
- The algorithm for analyzing a document using informal methods. The specifics of the analysis of mass media materials.
- Situational analysis. Algorithm for conducting a SWOT analysis.
- Porter’s Five Forces analysis. PESTLE analysis.
- The principles of forecasting. Types of forecasts.
- Basic intuitive and formalized forecasting methods (analogy, extrapolation, etc.).
- Technology for the preparation of forecasts using expert methods.
- Scripting technology as a prognostic technology.
- General requirements for informational and analytical documents: volume, structure, style, design.
- Popular methods and technologies for data visualization.
- Formats of monitoring documents, their features.
- Reference paper preparation technology. The procedure for creating personal, business dossiers.
- Structural and substantive requirements for an analytical note.
- Strategy and forecast as analytical documents.
Course Schedule
16 - 22 September, 2019
16 Mon
17 Tue
18 Wed
19 Thu
20 Fri
21 Sat
22 Sun
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