Media researcher, analyst, and consultant in journalism and communications.
Areas of interest: social media; the use of generative AI in journalism and PR; communication practices of government bodies and organizations; crisis and risk communications.
Associate Professor at the Department of Medialogy and the Department of Social Communication at Belarusian State University (part-time).
Author of academic courses: Social Media, Information and Analytical Work, Media Monitoring and Media Analytics, Social Media Editing, Internet Psychology, Media Ecology.



